Thursday 25 September 2008

Audience Research - Gender

My audience is predominately female so my features to my magzine for my audience will entail more female interest stories but also including what both genders will find interesting.

Audience research - do you read newspapers

This shows that 18/20 of my audience reads newspapers and what i also asked my audience is what types of newspaper to they read majority said they read newspapers such as metro, sun, London paper, FT, Lite, times and daily this shows me that the respondents mostly read free newspapers.

Audience research- How often do you read newspapers

This shows me that 14/20 of my respondents read newspapers daily, this shows me that the way in which my newspaper is issued would be daily.

Audience research - why do you read these newspapers

I asked my audience why do they read theses newspapers 40% said because of the quality of the news this tells me that my newspaper need to be very informative, 19% says they read it because the language which is used in it is easy to understand this tells me that in my newspaper i would make language basic and easy to understand 16% said that price is an issue this would tell me my newspaper should be free.

Audience research - do you read magazines

I asked my audience if they read magazines 12/20 said yes and i also asked them which ones they read so i could take the style from some of these magazines and put into my ideas people read magazine such as ok, hello, glamour, cosmo, source, heat, young voices, love it, take a break, pick me up and chat i asked them what about these magazines that interest you my respondents said the fashion, celebrity gossip, news, pictures, articles and the real life stories.

Audience research - what puts you of reading newspapers

i asked my audience what puts you off reading newspapers 14 said irrelevant issues 7 said price 4 people said too much text again this information tells me my newspaper needs to be free and maybe it could a sponsered newspaper, it clearly shows my audience dont want any irrelevant issues and iin many newspapers theres often so much text it puts people of reading so they would prefer more pictures than text.

Audience research - magazine


I asked my audience if there were a magazine covering all these issues would you buy it 17 people said yes the would most likely buy, 2 poeple said not likely and 1 person said least likely this shows that this idea would likely to be a succsess.
I also asked my audience what would influence you to buy a magazine aimed at young people aged 13 - 21 respondents said how to tackle crime issue , they would like to hear about grime issue, human interest stories, real life stories, the price and quality, stories including young people, informal writing, that its free, shocking real life stories, stories on celebrity, easy language to understand .